Make Your Customers Happy

A Tiny Customer Email List Could Be Your Advantage: How to Make It Yours

by Elizabeth Taylor

You’ve heard it once, you’ve heard it a thousand times: email marketing. Perhaps it’s a bit bewildering to you (it still remains a bit of… Read More »

Your Website Is Losing You Customers: Why 2 Seconds Matter in Customer Conversion

by Elizabeth Taylor

The phrase “Time is money” is not lost on small business owners; in fact, money and time may mean a little more to them than… Read More »

How to Reach Gen Z: Here’s What Netflix’s “To All the Boys I’ve Loved Before” is Teaching Marketers

by Elizabeth Taylor

Netflix’s smash hit, “To All the Boys I’ve Loved Before” tells the story of a 16 year-old, Lara Jean (played by Lana Condor), who has… Read More »

Why Your CRM Tool Is Not Working: Hint, It’s Kind of Like Friendship

by Elizabeth Taylor

A customer relationship management system (CRM) could be likened two types of friends: the first, the friendship where you meet for coffee every few months… Read More »

5 Quick and Creative Ways to Say Thank You to Customers

by Elizabeth Taylor

A simple “Thank You” can go a long way. 68 percent of customers leave a company due to feeling they have been treated indifferently by… Read More »