You may know how winning a new customer is inherently more costly than retaining an existing one. Depending on the industry you work in, new customers carry a price tag of 5 to 25 times more expensive. *Gulp*. What's the customer retention solution? You can’t manage...
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7 Steps To Satisfied Beauty Salon Customers
Satisfied customers mean a more constant revenue stream and a more relaxed beauty salon owner (that’s you!) While it’s always important to attract new customers, it’s crucial to focus on the ones you’ve already got in the salon chair too. Did you know that it costs...
5 Great Business Lessons You Can Learn from Game of Thrones
The smash hit HBO series Game of Thrones has broken all kinds of records. There’s no other TV show that can compare with it in terms of viewership, actors’ pay, or illegal download and streaming numbers. And it certainly sets an all-time high for both lost lives...
All You Need to Know about the EU General Data Protection Regulation
Have you already marked May 25, 2018 in your calendar? Not yet? Then make sure you do! No, it’s not your wedding anniversary and it’s not Aunt Mabel’s 70th birthday – it’s the day when the European General Data Protection Regulation (GDPR) will be implemented. This...
Six Keys to Launching an Awesome Website
Are you like many other service providers when it comes to building your own website? Does the phrase alone make you panic? Do a million questions pop into your head? Suddenly you have to deal with terms such as CMS, SEO and domains. You’ve probably never heard of...
What do you need for a successful multichannel strategy?
Which omnichannel features give your customers real added value and boost your retail business? How can you connect brick-and-mortar retail with online shopping? The topic of multichannel marketing raises a lot of questions. We will show you how you can use online...
Sporthaus Schuster – Behind the Scenes Interview
We visited our customer Sporthaus Schuster to find out more about the challenges they face every day and how they use our software to master them. Peter Schön and Dominik Waldleitner tell us about their work, the company’s vision, and their success with Shore. Why...
Shore Customers – William Collier Design in Seattle
With Shore Customer Management William and Judi have a clear overview of all their client data and can coordinate appointments easily and flexibly. 3 new clients a week can be traced directly back to the online booking system, the number of cancelled appointments has...
Shore Customers – No One Famous from London
With Shore, Michael Wood and his team at No One Famous have a clear overview of all their customer data and can coordinate appointments easily and flexibly. Only two months after implementing the software, one out of four customers can be traced directly back to the...
How To Expand Your Coaching Network: From Slow to Grow
Coaching is a business that is founded on interpersonal relationships - creating meaningful connections through networking is therefore very important. Most people associate networking with attracting new clients, but expanding one’s business connections is equally...
What Are The Main Reasons Why Many Beauty Salons Fail?
Being in the beauty salon business isn’t easy. Indeed, almost 80% of salon businesses fail within the first 18 months of opening. With competition on almost every street corner, how do you make sure your salon stands out from the crowd? Take a look at our 6 reasons...
The Importance Of Customer Retention For Beauty Salons
Acquiring new customers for beauty salons can be hard. Even with a number of marketing techniques via offline and online channels, it’s still 5 times cheaper to maintain a current client than acquiring a new one. Many salon owners think they should always direct their...
How To Use Linkedin to Grow your Coaching Customer Base
In the competitive world of coaching, LinkedIn could be your answer to winning new customers and expanding your business. It allows you to make your profile visible to people that are actually interested in your field, so you can start to build long-lasting...
Best Social Media Channels For Your Beauty Salon, And How To Use Them
This year, the number of active global social media users hit 3 billion. As a beauty salon owner, social media is a powerful marketing tool for promoting your business and getting the word out about your salon. These platforms are usually free to use, easy to manage...
Why SEO for coaches is the key to successful customers acquisition
So you’ve built your coaching business, along with a professional website, great content and active social media channels, but you’re struggling to generate traffic - and therefore new customers, using your online presence. SEO for coaches might often be the solution....